Frequently Asked Questions

CivicAI is a defensible AI platform engineered to solve the "leaky bucket" problem in politics. Campaigns spend billions on digital ads to attract supporters, only to lose them on passive websites. CivicAI acts as your ROI engine, proactively engaging this high-intent traffic, answering their questions, and converting them into tangible assets like donors and volunteers.

It works by anchoring every response to your campaign-approved knowledge base and passing it through multi-layered guardrails, giving you the power of AI with the assertive control required in politics.

The ROI of CivicAI comes from capturing value you are currently losing. Every visitor who clicks away from your site is a wasted portion of your ad spend. By converting even a small fraction of these otherwise-lost supporters, the platform provides a significant return.

The goal isn't just a one-time donation; it's about acquiring long-term assets for your campaign. The platform is designed to pay for itself by turning traffic you've already paid for into a sustainable base of support.

Our platform is built on a "Defense-in-Depth" security model. For message alignment, we provide a "glass box," not a black box. The AI is anchored to your campaign-controlled knowledge base, and its responses are passed through multiple, auditable guardrails.

For infrastructure security, your instance is isolated at the application, data, and network levels and hosted on SOC 2 Type II compliant infrastructure to protect against attacks and ensure operational resilience.

You have assertive control over the platform. You direct its knowledge by providing the exclusive, campaign-approved content for its knowledge base. You also define its personality, tone, and the specific conversational workflows for key actions like donating or volunteering.

You are the director; the AI is your tool.

Yes. We believe in the "Integrate or Perish" principle. A tool that creates data silos is a liability. CivicAI is designed to be part of your core workflow, not another silo.

We offer flexible integration options—including no-code solutions like Zapier and direct API access—to ensure every supporter we engage is synced directly to your system of record, like NGP VAN.

CivicAI amplifies your team's strategic impact. It acts as a force multiplier, automating the top of the engagement funnel—answering common questions and qualifying inbound interest 24/7.

This frees your staff and volunteers from repetitive tasks so they can focus on high-value human interactions: building relationships, persuasion conversations, and strategic planning.

Our platform is built for rapid deployment to match the speed of a campaign. A baseline implementation can be live in a matter of days, not weeks. Our streamlined process ensures you can start engaging visitors and converting them into assets almost immediately, without requiring dedicated engineering resources.

Compliance is engineered into our platform's core, not added as an afterthought. Our "Compliance-by-Design" framework includes:

• Solutions for FEC disclaimers on solicitations
• Auditable, timestamped consent logs to meet TCPA requirements for communications

We provide the tools to de-risk your digital engagement and give your legal team confidence.

CivicAI provides actionable strategic intelligence. The analytics dashboard is more than a data report; it's a real-time view into the unfiltered questions and motivations of your most engaged supporters.

This allows you to move beyond traditional polling to sharpen your messaging, identify narrative trends, and gain a decisive strategic edge.

Our architecture is engineered to scale for any political context, from:

• Local races to statewide campaigns
• National committees to large-scale advocacy organizations

The platform's ability to manage high-volume engagement and integrate with enterprise-grade CRMs ensures it can meet the demands of any campaign.

You have significant control to ensure it aligns with your campaign's voice:

• Knowledge Base: The AI's answers are strictly dictated by the information you provide. You control the facts.
• Personality & Tone: Provide instructions during setup (e.g., "Respond in a helpful, concise, and enthusiastic tone," "Use accessible language, avoid jargon," "Maintain a professional demeanor").
• Welcome/Fallback Messages: Customize the initial greeting, messages shown when the AI can't answer, and conversation enders.
• Prompts & Workflows: Define specific conversational paths for key tasks like volunteer sign-up, donation asks, or event RSVP collection.
• Appearance: Customize the chat widget's color, name, and avatar to match your campaign branding.

While it uses AI, you are the director, guiding its knowledge and communication style.

CivicAI transforms your website into a strategic listening post with comprehensive analytics:

• Conversation Analytics Dashboard (Growth/Scale Plans): Real-time insights into what topics voters are asking about most, where messaging might be confusing, and how engagement trends shift over time
• Free 24/7 Focus Group: Analyze thousands of organic, unsolicited questions to understand what issues are truly top-of-mind for your most engaged supporters
• Performance Metrics: Track conversion rates, engagement patterns, and ROI across all interactions
• Standard Analytics (All Plans): Basic interaction logging and performance tracking

This intelligence is more timely and authentic than traditional polling, allowing you to sharpen your campaign's overall strategy based on real supporter interests.

We provide tiered support designed for the high-stakes nature of political campaigns:

• All Plans: Comprehensive documentation and email support during standard business hours
• Growth Plan: Priority email support with faster response times and access to community forums
• Scale Plan: Dedicated account manager, priority support channels, and phone support options for critical issues

Our platform stability is backed by reliable infrastructure (AWS, Rasa), and our support team understands the urgency and unique needs of political campaigns.

We offer transparent, campaign-friendly pricing with no hidden fees:

• Starter ($299/month): Up to 1,000 interactions, essential AI engagement, 24/7 FAQ answering, lead intake, secure infrastructure, email support
• Growth ($1,199/month): Up to 5,000 interactions, everything in Starter plus proactive conversation starters, integrated donation prompts, conversation analytics dashboard, Zapier integration, priority support
• Scale (Custom): Custom interaction volume, everything in Growth plus webhook integration, API access, dedicated account manager

With an average Donor Lifetime Value of $360, you break even with just one new donor. No per-seat charges, and you can cancel anytime.

View the complete feature comparison table for detailed plan differences.

CivicAI scales to support campaigns of all sizes:

• Local Campaigns: With 25,000 monthly visitors, expect 403 new donors and 99 volunteers monthly, generating $24,180 in revenue
• Statewide Campaigns: With 500,000 monthly visitors, expect 8,050 new donors and 1,988 volunteers monthly, generating $483,000 in revenue
• Presidential Campaigns: With 10,000,000 monthly visitors, expect 161,000 new donors and 39,760 volunteers monthly, generating $9,660,000 in revenue

Our platform is built to handle everything from city council races to presidential campaigns, with pricing and features that scale appropriately.